Questions: A is a group of independent retailers that bands together to set up a jointly owned, central wholesale operation and conduct joint merchandising and promotion efforts

A is a group of independent retailers that bands together to set up a jointly owned, central wholesale operation and conduct joint merchandising and promotion efforts
Transcript text: A $\qquad$ is a group of independent retailers that bands together to set up a jointly owned, central wholesale operation and conduct joint merchandising and promotion efforts
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Solution

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The answer is: retailer cooperative.

Explanation for each option:

  1. Franchise organization: This is a system where a franchisor grants the franchisee the right to use its trademark or trade name as well as certain business systems and processes to produce and market a good or service according to certain specifications. This does not involve independent retailers banding together to set up a jointly owned operation.

  2. Voluntary chain: This refers to a wholesaler-sponsored group of independent retailers that engage in group buying and common merchandising. While similar, it is typically organized by a wholesaler rather than the retailers themselves.

  3. Corporate chain: This is a group of retail outlets that are owned and operated by a single organization. This does not involve independent retailers banding together.

  4. Retailer cooperative: This is a group of independent retailers that band together to set up a jointly owned, central wholesale operation and conduct joint merchandising and promotion efforts. This matches the description given in the question.

  5. IDONT KNOW YET: This is not a valid answer option.

Therefore, the correct answer is "retailer cooperative."

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