Questions: Which is the BEST description of synergy? using recognizable brands in films corporate neglect of film properties to focus on other projects movie studios controlling all aspects of a film's creation promotional tie-ins within a corporation's own companies

Which is the BEST description of synergy? using recognizable brands in films corporate neglect of film properties to focus on other projects movie studios controlling all aspects of a film's creation promotional tie-ins within a corporation's own companies
Transcript text: Which is the BEST description of synergy? using recognizable brands in films corporate neglect of film properties to focus on other projects movie studios controlling all aspects of a film's creation promotional tie-ins within a corporation's own companies
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Solution

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Answer

The answer is promotional tie-ins within a corporation's own companies.

Explanation
Option 1: using recognizable brands in films

This option refers to product placement or brand integration, which is a marketing strategy but not the best description of synergy.

Option 2: corporate neglect of film properties to focus on other projects

This option describes a lack of synergy, where a corporation fails to integrate its various assets and projects effectively.

Option 3: movie studios controlling all aspects of a film's creation

This option describes vertical integration, where a company controls multiple stages of production and distribution, but it is not the best description of synergy.

Option 4: promotional tie-ins within a corporation's own companies

This option describes synergy accurately. Synergy occurs when different parts of a corporation work together to create a greater combined effect, such as using various corporate assets to promote a film.

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